This is marketing research on the e-commerce - France industry and can include information on the background, market structure, definitions, competitors, trends and developments of the e-commerce industry in France and is related to other topics such as on-line shopping, Internet and the Web.

E-Commerce: France

Table of Contents

1 Market Highlights 
2 Product and Buyer Trends 
3 Order and Payment Trends 
4 Best Prospects 
5 Market Entry 
6 Advertising 
7 Sources

Internet sales in France have been on the rise in the last few years. After an initial hesitation on the part of French consumers to jump into the online marketplace, rapid increases in Internet buyers have pushed France up into the top five European countries for online sales. Confidence in Internet buying has increased by over 20% just in the last three years. In addition, more and more French people are becoming comfortable with using their credit cards to make online purchases (rather than personal checks), making it easier and faster to do so.

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